(Overview)
A mexican game where you can play, vote, unlock and collect music. Rethinking the music industry to create new experiences around the power of music and artists.
The only play-to-earn music game
(The goal)
Build a community of music lovers through a musical game experience. Pushing the boundaries of a music app and rethink the possible interactions in gaming and music collection.
(Approach)
I challenged the UI and interaction around the whole app looking for new ways of push the game, social and music experiences beyond. Created a robust DLS to ensure a coherent experience across products and features in the app, from battles to music player, providing scalable components and styles.
(Outcome)
Given this explorations and the DLS I created the product evolved and got consistency across, giving the user a better understanding of flows, visual feedback and a more structured music library easier to navigate and read. Helping the development team to create consistency across operating systems and experiences.